As we head into the final month of the year, Marin’s real estate market enters a uniquely strategic phase—one that often flies under the radar. While many people assume the holidays bring everything to a halt, the truth is that December can be one of the most advantageous times for both buyers and sellers. Here’s what’s happening in the market now and what to keep in mind as 2025 comes to a close.
📉 Lower Inventory, But Serious Buyers
Holiday travel, busy schedules, and year-end obligations mean fewer new listings hit the market in December. This seasonal slowdown naturally reduces competition among sellers. And yet—the buyers who are active this time of year tend to be highly motivated:
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Families looking to settle before the new year
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Buyers with relocation timelines
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Clients eager to secure rates before January adjustments
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Investors making strategic end-of-year financial moves
In many cases, buyers shopping now are less likely to test the market and more likely to write solid offers.
🏡 Homes Show Beautifully During the Holidays
December has a special way of making homes feel warm, inviting, and memorable. Soft lighting, seasonal décor, and cozy winter touches give buyers an emotional connection that’s harder to replicate during other times of year.
For sellers, this means a real opportunity: your home can stand out beautifully when fewer properties are competing for attention.
💼 Year-End Timing Creates Unique Opportunities
The end of the year often motivates both sides of a transaction:
For Sellers:
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Less competition
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Serious buyers
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Potentially quicker timelines
For Buyers:
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Sellers may be more open to negotiation
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Opportunities to secure favorable terms
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Less crowding at showings
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A chance to close and start the year fresh
Whether upsizing, downsizing, or purchasing a second home, December can offer unexpected leverage.
📊 What We're Watching for Early 2026
As we transition into the new year, we’re keeping an eye on several key factors that may shape Marin’s early 2026 market:
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Interest rate adjustments
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Shifts in inventory as spring approaches
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Buyer demand driven by job movement and economic trends
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Continued strength in Marin’s most desirable neighborhoods
While spring traditionally sees the largest influx of listings, many clients who prepare now will be in the strongest position come January and February.
✨ Thinking Ahead? Now Is the Time to Plan
Whether you’re considering listing your home early next year or thinking about a purchase, December is an ideal month to strategize. From pre-market preparation to personalized neighborhood insights, The Morgan Team is here to help you start 2026 strong.
